Oman Vision 2040
A cinematic national campaign film showcasing Oman's development vision.
Client
Ministry of Information
Year
2025
Location
Muscat, Oman
Duration
4:32
Resolution
4K
Aspect Ratio
16:9
Language
Arabic / English
Overview
A sweeping cinematic portrait of Oman's transformation, blending aerial cinematography with intimate human stories to communicate a decade-long national vision.
Objectives
- Communicate the national vision to a global audience
- Showcase infrastructure & sustainability projects
- Build public trust and pride
Challenges
Coordinating aerial access across restricted government sites while maintaining a tight six-week production window.
Creative Process
Three-phase production: nationwide location scouting, multi-crew aerial + ground shoots, and a bespoke color grade built around Oman's desert and coastal palette.
Behind The Scenes
“They translated a decade of national strategy into four minutes that moved the entire country.”
— H.E. Communications Director, Ministry of Information
Final Outcome
12M+ views across national broadcast and social platforms within the first month.
Equipment
Camera
ARRI Alexa Mini LF, Sony FX9
Drone
DJI Inspire 3, DJI Mavic 3 Cine
Lighting
ARRI SkyPanel S60, Aputure 600D